According to research, we base more than 55% of our initial impression of someone, purely on their appearance and it takes us less than 30 seconds to do so.

 

So in a competitive environment, that demands you take full advantage of every opportunity, can your people afford to make mistakes?

Consider 

how much money your organisation spends on it's corporate image and how much it spends on it's people's image?

Have you got the balance right? 

Understanding what messages we are sending to people by the way in which we dress, is an important factor in our success.

 Yet, it is frequently over looked or undervalued.

By using an interactive approach to our corporate events, we highlight the importance of appearance and start allowing your people to understand what messages they are sending to the world.

By demonstrating their innate ability to judge someone else, purely on appearance, we begin to open the delegates mind to how they are perceived by the people around them.

What’s more, they can learn why people react to them they way that they do and how to create different emotions by the way that they dress. 

pure can show your senior executives, exactly what they should be wearing to make the most impressive, first impressions.

And that does not mean a uniform.

We will work closely to establish exactly which colours and shapes suit each person best and we will help and encourage them to develop their own personal style. 

Not only will your team stand out from the crowd for all the right reasons, but because they know that they look great, they will exude confidence and will perform better.  

Client Comment:                                                                         ¨ I know that when I look great and I feel good, three quarters of my job is done (presenting to clients) before I even say a word. Looking right just makes it all the easier to impress.¨                                                                Richard Ashleigh  VP Sales & Marketing EMEA

pure's services are not just reserved for your senior staff. Your new recruits and junior staff will undergo a substantial amount of training and if they are customer facing they will need to know all about dealing with people.

But do they know what image they are creating or what their appearance is saying to your customers?

Plus, pure can show them how to get the most out of their wardrobe. We will analyse their needs, their shape and their colouring and show your people how to look great, even if they are on a tight budget.   

Case Study:                                                       Skipton Building Society wanted to thank a group of executive’s P.A.’s in an inspiring, unusual and memorable way.

The pure team created an entertaining half day event involving a colour analysis for each delegate, interactive discussion on image at work, a light hearted diagnosis of delegates ‘panic shopping’ habits and their ‘wardrobe mistakes’ and a fashion show demonstrating how to use accessories to create lots of looks from one or two outfits. The day was rounded off with a look at the latest trends and how to use these influences to create stylish, fashionable outfits for work and socialising.

’All the girls really enjoyed your session - and so did I. I thought that your presentation was very good, you are obviously very relaxed and the humour was well placed. The clothes were lovely and very tempting…I have suggested that this would be a good workshop for our own training team … All in all, a really successful day!’                                                                        Joyce Kilvington Training Consultant - Skipton Building Society

pure can add real value to all your training sessions, by boosting the confidence of your people and by making them feel appreciated.

e-mail or call and we can brainstorm some ideas and discuss your budget.